The Baijiu Market is anticipated to grow at a CAGR of 5% during the forecast period (2018 - 2023)

According to the new market research report by IndustryARC titled “Baijiu Market: By Price (Low-end, Standard, Economy, Premium, Super Premium), By Type (Thick Flavor, Sauce-Flavor, Liquid-flavor,Others); By Applications (Corporate Hospitality, Government Reception, Family Dinner, Other); & Geography - (2018-2023)”, the market will be driven by the increasing millennial population in China.

Asia Pacific Holds the Largest Market Share in the Baijiu Market

APAC region holds the largest market share in the Baijiu MarketThe Baijiu Market in APAC region is driven by the increase in the purchasing power of average consumer. The key applications in this region are Corporate Hospitality and Government Reception among others.

Selected Product Analysis Done in the Full Report

• In China, Baijiu, a sorghum drink has such a huge and humongous market that it commands a huge market share. That accounts for more than 50% of the total market share. To be precise, one in two alcoholic drinks sold in China is Baijiu.

• Maotai liquor has a special reputation as China’s national liquor due to its political and cultural importance. This liquor is considered as the drink of diplomacy that is used to toast political figures, including the President of United States of America, Richard Nixon, on his landmark trip to China, in 1972.

• Baijiu Market is fairly complex, as there are a wide variety of Baijius in the market, and each Baijiu brand fits into a specific market segment. For instance, super cheap value Baijius comprise very low share of the Baijiu market; standard price Baijius comprise of huge share of the market.
• Baijiu accounts for 99% of liquor sales in China, but it is barely known abroad. But now Baijiu makers have started planning to widen their scope into European and United States Markets in order to internationalize its brand value. As a part of that, Maotai reportedly spent $11.76 million to establish its Paris store. More international locations are planned.

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Excerpts on Market Growth Factors

• The increasing demand for Baijiu in the US has led to the opening of cafes offering only Baijiu drinks.
• The sales of standard Baijiu which is priced between $20-40 is gaining traction across middle-class populace. Needless to say, it is ultimately steering the market.
• As a result of Baijiu’s stellar sales, Baijiu brands are extremely valuable. For instance, Moutai has a brand value of $2.4 billion, while Wuliangye is worth $1.6 billion and Luzhou Laojiao is worth $1.5 billion.
• According to the World Bank Data, millennials account for more than 30% of the total Chinese population, which is expected to influence the growth of the market during the forecast period.

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Key players of Baijiu Market:

Kweichow Moutai was ranked first among the top 10 Baijiu brands. While Baijiu rivals (Wuliangye and (Shujingfang) are ranked second and sixth, the historical and cultural value of Maotai liquor secured its reputation as the top Chinese luxury brand both domestically and internatinoally. In 2017, Kweichow Moutai’s brand cap hit $71.5 billion, making the company the world’s most valuable liquor distillery. The popular Chinese Alcohol Kweichow Maotai is expected to reach $35 billion in 2018. The regional players have strong market presence which makes it tough for global players to improve their market share.

The Baijiu Market Report is Segmented as Indicated Below:

A. Baijiu Market By Price:

1. Low-end

2. Standard

3. Economy

4. Premium

5. Super Premium

B. Baijiu Market By Type:

1. Thick Flavor

2. Sauce-Flavor

3. Liquid-Flavor

4. Others

C. Baijiu Market By Applications

1. Corporate Hospitality

2. Government Reception

3. Family Dinner

4. Other

D. Baijiu Market By Geography (Covers 2 + Countries)

E. Baijiu Market By Entropy

Companies Cited/Referenced/Interviewed:

1. Anhui Kouzi Distillery

2. Anhui Yingjia Group

3. Beijing Shunxin Holding Group

4. Gujing Group

5.Hubei Baiyunbian

6. Luzhou Laojiao

7. Shaanxi Xifeng Liquor Company

8.Shanxi XinghuaCun Fen Jiu Group

9 Sichuan Langjiu Group

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https://industryarc.com/Report/15112/beverage-dispensers-market.html

2. Beer Market

https://industryarc.com/Report/16695/beer-market.html

What can you expect from the report?

The Baijiu Market is prepared with the main agenda to cover the following 20 points:

1. Market Size by Product Categories
2. Market trends
3. Manufacturer Landscape
4. Distributor Landscape
5. Pricing Analysis
6. Top 10 End user Analysis
7. Product Benchmarking
8. Product Developments
9. Mergers & Acquisition Analysis
10. Patent Analysis
11. Demand Analysis (By Revenue & Volume)
12. Country level Analysis (15+)
13. Competitor Analysis
14. Market Shares Analysis
15. Value Chain Analysis
16. Supply Chain Analysis
17. Strategic Analysis
18. Current & Future Market Landscape Analysis
19. Opportunity Analysis
20. Revenue and Volume Analysis

FAQ:

Does IndustryARC publish country, geography or application based reports in Baijiu Market?

Yes, we do have separate reports as mentioned below:

1. APAC Market for Baijiu (2018-2023)
2. APAC Market for Baijiu (2018-2023)
3. RoW Market for Baijiu (2018-2023)
4. Low-End Market for Baijiu (2018-2023)
5. Standard Market for Baijiu (2018-2023)
6. Economy Market for Baijiu (2018-2023)
7. Premium Market for Baijiu (2018-2023)
8. Super Premium Market for Baijiu (2018-2023)
9. Thick Flavor Market for Baijiu (2018-2023)
10. Sauce-Flavor Market for Baijiu (2018-2023)
11. Liquid-flavor Market for Baijiu (2018-2023)
12. Corporate Hospitality Market for Baijiu (2018-2023)
13. Government Reception Market for Baijiu (2018-2023)
14. Family Dinner Market for Baijiu (2018-2023)

Does IndustryARC customize these reports and charge additionally for limited customization?

Yes, we can customize the report by extracting data from our database of reports and annual subscription databases. We can provide the following free customization:

1. Increase the level of data in application or end user industry.
2. Increase the number of countries in geography chapter.
3. Find out market shares for other smaller companies or companies which are of interest to you.
4. Company profiles can be requested based on your interest.
5. Patent analysis, pricing, product analysis, product benchmarking, value and supply chain analysis can be requested for a country or end use segment.

Any other major customizations can be discussed with our team, we can provide a separate quote based on your requirement. You can drop in an e-mail to sales@industryarc.com to discuss more about our consulting services.

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